Business idea commercial viability and evaluation of new markets
Before committing funding to your proposed venture, you must decide whether it is viable. You need a detailed understanding of:
Market viability refers to the business potential of a specific market. A market viability analysis will help you determine whether starting a business in that market makes sense financially.
Product viability refers to the business potential of a specific product — that is, how relevant and interesting the product will be to target buyer personas.
Market research helps you to understand your customers and their needs, as well as what your competitors are doing. This understanding can help you to better focus your marketing efforts, make informed decisions about your business and make the most of opportunities. It’s important to make sure market research is part of your ongoing business plan and daily operations.
We provide service to help you research your markets to understand your customers, competitors, products or services, suppliers, business location and local area, industry, and market trends.
Based on your budget we will use primary research and secondary research methodology.
